AD-VO-CASE : THE MARKETING EVENT

Event Description:

This event is going to test the knowledge of students on various aspects of marketing including branding and advertising. The participating teams would be assessed on their coordination and compatibility among their members. An interesting event with the theme of SUPER MARIO will give an insight into the world of marketing and enable participants to face the challenges that marketers do in real life.

Event Rules:

  • Registration and participation in teams of 2, individual participation is not permitted. cross college teams are allowed

 

Event Structure :

  • The event is structured into 2 rounds, one being elimination and 2nd  round being the play-off round.

 

ROUND 1: QUIZ

The first round would consist of an interesting frolic wherein students will be answering various questions which will revolve around the theme of Super Mario game. The quiz will be based on the domain of marketing and its various aspects, where in the participants' will be checked on the basis of their knowledge and analytical skills.

 

ROUND 2: BUILD YOUR OWN BRAND(BYOB)

The second round would consist of the division of various eccentric industries among the qualifying teams wherein they will be asked to develop marketing strategies and create a brand identity in such a way that differentiate themselves from their competitors. Participants will have to analyze various elements to make their brand stand out, and will get an exposure to a real-life marketeer.

BRAND IT MARIO (6).png

Judgement Criteria: 

  • Prelims on 1st march, 2022

  • Finals on 5th match

Event Coordinators:

  • Diksha: 9667057903

  • Shobit: 9899858825